Horror as a Genre:
Horror's purpose is intended to scare and thrill its viewers. Often having a villian or monster involved in most plots to add threat and reflect humanities fears. Some horror reflects of different cultures and stories. For this reason is why it is still well known and popular and constantly adding new themes and stories since their are many diverse cultures and stories that implement horror or frightful accounts. I believe choosing horror adds some many creative opportunities toward my portfolio as it has so many elements and subgenres that there is no single topic alone just for horror. While this genre can be over used and boring with the right techniques and plot can really draw an audience in with fear and excitment.
Target Auidence:
The audience for horror typically appeals to younger adolescents such as teenagers or adults in their mid 20s. However, the range has widened since their are so many sub genres that appeal to other viewers. Whether its classic slasher film like Scream or twisted pyschologcial horror film US theirs auidences for everyone in the horror film world. The film itself is what makes it a good horror film one that completely isn't worth the watch. Auidences today are intriguied by gore, technological involvement, and pyschological horror. While there are still nostalgic fans of the traditional horror themes modern horror is a new hotspot in media.
What Makes Horror so Iconic?
What makes horror so iconic is all the movie trailers, posters, and campaigns before the actual film releasing. The trailer itself can influnce horror fans even without them watching the film. An example would be the movie franchise The Conjuring, the poster itself drawed auidences in with its titling of directors from other well known horror films, as well as significant details of old dying tree with hanging a noose around it; in the background misty atmosphere with a two leveled house seamlessly blending in with the dark and chilling atmosphere. The movie poster for The Conjuring captivates viewers and really peaked interest viewers way before the release of the movie. Showing how setting,marketing and setting clear vision of the type of fear factor expressed to your auidences ties in the theme of what makes a good horror piece to keep many drawn. While marketing can play a primary role in the outcome of horror films, technical elements are equally as important. Lighting, sound effects and camera techniques used within the film-making itself enhances the horror and thrill aspect to the film. Lighting sets the overall tone of the film either making the surrounding space feel uplifting or eerie, creating shadows. In connection to lighting sound works to add non digetic and digetic sounds to add suspense. Loud pitched music adds to the suspense as what following events will unfold, and digetic sounds when filming can draw attention or subtle something lurking or jumpscare incoming.
Scott, J. (2025, February 4). What is horror? Definition, history and examples. StudioBinder.
Tibbs, R. (2022, May 4). Why Get Out is the best horror movie of the 21st century. Medium.
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